ROSAMOND, Calif. (July 22, 2025) – Willow Springs International Raceway today unveiled an all-new logo, symbolizing the beginning of an exciting new chapter for the legendary track. The rebranding signals Willow Springs’ commitment to elevating the storied raceway as a world-class automotive destination.

Willow Springs remains deeply committed to preserving the raceway’s rich legacy while driving forward a vision of innovation and automotive excellence. In addition to the refreshed logo, a series of track improvements have begun at the Rosamond raceway. The improvements are designed to enhance track safety, maintain public access and elevate the overall experience for drivers and motorsport enthusiasts alike.

“We are honored to steward the next chapter of Willow Springs and are committed to preserving its rich legacy while making meaningful improvements that prioritize safety, performance and the overall experience for motorsports enthusiasts. The new logo and initial improvements represent the first steps in our long-term vision to reestablish Willow Springs as the epicenter of Southern California car culture.”

– Sam Byrne, co-founder of CrossHarbor Capital Partners

Looking ahead, the raceway will host Willow Springs Reimagined this October. The special launch event, which will be open to the public, will feature a cars-and-coffee-style car show, on-track action, rare vehicles from the Petersen Automotive Museum and Singer Vehicle Design, a F.A.T. International activation, exclusive merchandise and a variety of food trucks and other vendors.

Timing for current and future improvements and additional details regarding Willow Springs Reimagined will be shared as they become available. For more information, visit willowspringsraceway.com or follow the action on Instagram and Facebook.