GOODWOOD, U.K. (July 14, 2026) – Porsche delivered a spectacular display of automotive heritage, high-octane track performance, and creative storytelling at the 2026 Goodwood Festival of Speed, celebrating the brand’s milestone 75th anniversary in the United Kingdom. This massive four-day automotive celebration served as the perfect backdrop for Porsche to showcase its past, present, and future, linking its rich racing legacy with cutting-edge electric performance and highly personalized customer creations.

One of the most captivating highlights on the Porsche stand was an exclusive, imaginative collaboration with Disney and Pixar to celebrate the upcoming release of Toy Story 5. Porsche’s specialized Sonderwunsch custom-design department brought the beloved animated universe to life by crafting three distinct, one-of-one 911 sports cars, each embodying the personality and aesthetic of an iconic character. The Sheriff Woody-inspired character was translated into a rugged yet refined 911 Carrera T, Buzz Lightyear’s futuristic space ranger persona was captured in a high-performance 911 GT3 RS, and the cowgirl Jessie inspired a vibrant 911 Targa 4 GTS. Each vehicle features bespoke colors, unique cabin textures, and intricate interior details that mirror the character’s signature look. Following their public exhibition at Goodwood, these three unique vehicles are headed to the United States, where they will be auctioned off to benefit major charitable organizations, including Big Brothers Big Sisters of America, the American Red Cross, and the Starlight Children’s Foundation.

To honor its 75-year legacy in the UK, Porsche bridged its historic origins with modern engineering through a pair of green-painted masterpieces. The first was the newly commissioned 1951 Porsche 356, historically known as the ex-Betty Haig car, which was restored to pristine condition by the Sonderwunsch department. Standing alongside it was the modern 911 GT3 Earls Court 51 Edition, a special tribute model developed by Porsche Exclusive Manufaktur. Based on the 911 GT3 with the Touring Package, this modern tribute pays homage to the very first Porsche models shown at the London Earls Court Motor Show in 1951. Both vehicles share a matching, gorgeous Earlscourtgreenmetallic paint finish and feature heritage-style interiors detailed with classic leather and corduroy, creating a stunning visual and historical link across seven decades.

The brand’s dedication to ultra-exclusive personalization was further highlighted by the Taycan Turbo S Soho House One. Created in partnership with the exclusive Soho House members-only club, this one-off electric sedan is finished in a warm, satin green inspired by the exterior of the club’s historic 40 Greek Street location in London. The interior mimics the cozy, modern aesthetic of Soho Home spaces, utilizing unique fabrics, rich burl wood accents, and Truffle Brown leather to redefine the cabin as a sophisticated lounge.

While the static displays celebrated culture and design, Porsche’s latest high-performance machinery electrified the crowd on the challenging 1.16-mile Goodwood Hill. The brand debuted several highly anticipated models, including the track-focused 911 GT3 S/C and the aerodynamically optimized 911 GT3 with Manthey Kit. Porsche’s electric future was also on full display, represented by the record-breaking Taycan Turbo GT with Manthey Kit—which recently set a blistering electric executive car record at the Nürburgring-Nordschleife—and the next-generation Cayenne Turbo Coupé Electric SUV. Adding to the motorsports energy, the new 911 GT3 Cup car made its dynamic debut ahead of its entry into the 2027 Porsche Carrera Cup GB Championship, driven up the hill by Porsche Cars GB Junior driver Callum Voisin. Together with historical track legends presented by the Porsche Museum, these vehicles showcased a brand that is as deeply committed to its racing roots as it is to pioneering the next generation of high-performance electric vehicles.