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Porsche Named Most Appealing Premium Brand in J.D. Power 2024 APEAL Study

ATLANTA (July 25, 2024) – Porsche has been ranked number one in the premium segment in the J.D. Power 2024 U.S. Automotive Performance, Execution and Layout (APEAL) Study. It’s the eighth time in a decade that Porsche has earned the top position in the annual study. In addition, the Taycan earned the title for best-in-class in the Upper Mid-Size Premium Segment for the second consecutive year. Continue reading

Alpine Unveil Deadpool & Wolverine Livery Ahead of Belgian Grand Prix

ENSTONE, U.K. (July 24, 2024) – Alpine have revealed a striking one-off livery ahead of the Belgian Grand Prix weekend, inspired by the upcoming Deadpool & Wolverine film. Instead of their usual design, Pierre Gasly and Esteban Ocon will be driving cars adorned in red and black, complete with yellow claw marks, in a nod to the two Marvel superheroes depicted in the new movie. Continue reading

“Form vollendet” Exhibition Opens at the Audi Museum Mobile

INGOLSTADT (July 24, 2024) – Audi wrote engineering history in 1982 with the Audi 100. With its drag coefficient of 0.30, the third-generation Audi 100 was the world’s most aerodynamically efficient production saloon at the time, making it an essential part of the new special exhibition “Form vollendet”. The new special exhibition will be at the Audi museum mobile in Ingolstadt until March 2, 2025, where Audi Tradition will present aerodynamic concepts from 1945 to the present day. Continue reading

Zenvo Automotive Partners with Aerotak for Aurora Model’s Aero-Architecture

PRÆSTØ, Denmark (July 23, 2024) – The all-new Zenvo Aurora has been developed around the concept of an ‘equilibrium of extremes’. From the outset, the Aurora models have been developed to optimize each element of the design through a carefully balanced blend of each attribute, rather than compromising any one area through an overriding pursuit of top speed, power or styling. A key factor in this process was to ensure the styling was both aggressive and elegant, while ensuring handling and driving engagement were not compromised. Continue reading

Hagerty’s ‘Future of Driving’ Survey Shows the Generational Shift from Boomers to Gen Z

TRAVERSE CITY, Mich. (July 23, 2024) – Hagerty’s 2024 “Future of Driving” survey indicates a strong and growing interest in collector cars, trucks and motorcycles among Gen-Z, defined as those born between 1997 and 2012. While nearly half (47%) of the respondents surveyed noted an interest in owning a classic car, Gen Z expressed significantly greater interest at 60%, compared to 31% of Baby Boomers. Continue reading

ON THE BLOCK: 2025 BMW M5 Pebble Beach Concours d’Elegance #1/1 to be Auctioned for Charity by Gooding & Co.

WOODCLIFF LAKE, N.J. (July 23, 2024) – The all-new seventh generation BMW M5 was revealed to the world earlier this month at the Goodwood Festival of Speed. And now, to celebrate the arrival of the 717-hp M Hybrid-powered super sedan in the US, BMW M and BMW Individual in collaboration with the Pebble Beach Concours d’Elegance® have created a one-of-a-kind special automobile that will be auctioned during Pebble Beach Automotive Week. The 2025 BMW M5 Pebble Beach Concours d’Elegance #1/1 will be the first 2025 M5 delivered in North America, and is distinguished by exclusive paint and upholstery colors, wheels, and bespoke interior details that make this M5 entirely unique. Continue reading

Mattia Binotto Assumes Chief Operating and Chief Technical Officer Role for Audi in Formula 1

Mattia Binotto takes over a leadership position for Audi in Formula 1

INGOLSTADT (July 23, 2024) – Preparations for entering the highest class of motorsports are going full speed ahead at Audi. As part of the complete takeover of all shares in Sauber Holding AG and the associated realignment of the control structure, the management of the future Audi factory team is now being renewed. On August 1, the former F1 team head and Drive to Survive favorite Mattia Binotto is joining the Audi F1 project and will take on its leadership in Hinwil. Continue reading

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