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Porsche Taycan Seeks the Elusive Aurora Borealis

LEVI, Finland (February 21, 2025) – Just outside the Finnish town of Levi, some 2,842 kilometers north of Stuttgart, the average winter temperature is minus 10 degrees Celsius. Daylight is limited to around four hours, between 10:00 and 14:00, after which the mercury plummets and the night sky overhead turns a fathomless black. If you’ve ever wanted to see the celestial phenomenon known colloquially as the northern lights, Levi is the place to be. Continue reading

Rimac Makes Debut Appearance at The I.C.E. St. Moritz

Set against the backdrop of the frozen Lake St. Moritz, The I.C.E. has established itself as one of the most anticipated events of the winter season, transforming the iconic Swiss resort into an unconventional automotive sanctuary. While historic Barchettas, Open Wheels racers, and Racing Legends compete for the Best in Show award across the lake’s frozen surface, Rimac’s static display represents the future of automotive performance. Continue reading

Maserati Completes GranCabrio Range at The I.C.E. St. Moritz

MODENA, Italy (February 21, 2025) – The Maserati GranCabrio range is the leading light at The I.C.E. St Moritz where, on Friday, February 21, 2025, the GranCabrio was presented in its new 483-HP version. Already available on the GranTurismo that completes the range, this engine combines the performance and comfort characteristic of the coupé version with the option of driving in the open air. Also unveiled was the one-of-a-kind GranCabrio Trofeo ONE of ONE – THE I.C.E., designed as part of the Maserati Fuoriserie Customization Program. Continue reading

Porsche 911 S/T Raises $1 Million for American Red Cross Through RM Sotheby’s Auction

ATLANTA (February 21, 2025) – Porsche Cars North America, Inc. (PCNA) and RM Sotheby’s announced today that a rare 911 S/T auction garnered one million dollars. All proceeds from the sale will benefit the American Red Cross to help people affected by disasters big and small across the country, including the wildfires in California and recent flooding in the South. The generous bidder, who has chosen to remain anonymous, is known to PCNA having previously purchased the 911 Sally Special, which also benefited charities. Continue reading

Bugatti W16 Mistral Deliveries Begin

MOLSHEIM (February 19, 2025) – The Mistral is synonymous with power. One of the eight most potent winds enveloping the Mediterranean, it is known as a force of nature – but its enchanting aura goes further. Coursing through the French mainland and out across the mesmerizing Côte d’Azur coastline, it invokes an irresistible sense of wistfulness – both for what has passed, and what is to come. With the winds of change blowing into a new chapter for Bugatti, the swansong of the legendary W16 era, the W16 Mistral, has been delivered to its first customers – a special moment marking the beginning of a new milestone for the brand, and a new journey of discovery for the owners. Continue reading

Introducing the new Laureato Chronograph Aston Martin Edition

LA CHAUX-DE-FONDS, Switzerland (February 19, 2025) – Aston Martin and Girard-Perregaux are proud to unveil the latest result of their partnership: the new Laureato Chronograph Aston Martin Edition.

The sixth in a collection of sought-after timepieces created from this collaboration of two luxury brands since 2021, the new Laureato Chronograph Aston Martin Edition is a collaboration born from the mutual desire to create a product that would deliver a sensation-rich ownership experience. Continue reading

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