Category: Volkswagen (Page 1 of 9)

WOLFSBURG (April 29, 2026) – Volkswagen is presenting the new ID. Polo and thus the all-electric version of one of the most successful models in its history. Sold over 20 million times, the Polo is now entering a new chapter – completely reimagined and systematically geared towards the future. Developed in Wolfsburg, the ID. Polo combines clear design, generous space and high quality with an attractive entry-level price starting from 24,995 euros (in Germany). The small car also sets technological standards: with a WLTP range³ of up to 454 km and the new Connected Travel Assist, including automatic traffic light recognition, efficient one‑pedal driving or vehicle‑to‑load function that turns the ID. Polo into a mobile power source for devices such as e‑bikes. Pre-sales of the new ID. Polo already start today, Wednesday (in Germany). Continue reading

RESTON, Va. (April 23, 2026) – Volkswagen of America recently awarded select individuals that interacted with its relaunched ‘Drivers wanted’ campaign. Throughout the televised and social media spots, viewers encountered a series of invitations; one being a dust-covered Golf GTI with “call me” scrawled beneath a phone number.  The invitations promoted the spirit of saying yes, a declaration that echoes the original campaign’s mission to invite young consumers to drive culture forward. The phone numbers also led to a sweepstakes microsite, where participants could enter for a chance to win various VW-themed items and experiences, with the grand prize being a 2026 Golf GTI. Continue reading

WOLFSBURG (April 15, 2026) – Everything is new in the ID.3 Neo! The successor to the ID.3 is celebrating its world premiere with a new name and has been extensively enhanced and upgraded. The exterior features include a new vehicle front design based on Volkswagen’s ‘Pure Positive’ design language and a new light design. The interior impresses with a redesigned cockpit landscape with intuitive controls, embedded in interior materials at the level of the next-higher class. The new efficient drive system of the ID.3 Neo – combined with the largest of the three available batteries – additionally enables ranges of up to 630 km (WLTP2). Pre-sales of the electric compact model will start in Germany and many European markets Thursday, April 16, 2026. Continue reading

NEW YORK (April 1, 2026) – Volkswagen of America, Inc. unveiled the all-new 2027 Atlas tonight, on the eve of the New York International Auto Show.

“When we first launched Atlas in 2017, we delivered the space and style the SUV market was missing; practical, well‑designed, and unmistakably Volkswagen,” said Kjell Gruner, president and CEO, Volkswagen of America. “The all‑new 2027 Atlas brings more of what matters: a stronger design, smarter technology, increased power, and a premium feel where it matters most.” Continue reading

Volkswagen of America will reveal the all-new 2027 Volkswagen Atlas at the New York International Auto Show. It will feature strong, muscular proportions and sleeker exterior surfacing. Here’s the first glimpse of the all-new sheetmetal. 

WOLFSBURG (February 18, 2026) – Andreas Mindt, Head of Design Volkswagen Brand, will take on responsibility for Design for the Volkswagen Group starting March 1, 2026. He succeeds Michael Mauer, who is leaving the company on amicable terms as part of a generational transition. Mauer had previously transferred his responsibilities at Porsche to his successor. Continue reading

RESTON, Va. (February 16, 2026) – Ahead of its spring debut at the New York International Auto Show, Volkswagen showcased the capability of the all‑new, second‑generation Atlas. Camouflaged prototypes were put through their paces on a frozen lake in Québec for a true winter test.

RESTON, Va. (February 3, 2026) – Volkswagen of America today announced the launch of a bold new chapter for Drivers wanted®, reimagining a defining part of Volkswagen’s creative history for a new era. Debuting ahead of the Big Game, the campaign invites a new generation to embrace individuality, curiosity, and saying yes when opportunity calls. Continue reading

WOLFSBURG (January 28, 2026) – The Golf GTI is the compact athlete for all situations in life. With more than 2.5 million units produced, it is a true success model. To kick off the anniversary year, Volkswagen is presenting two vehicles from the first generation at the Bremen Classic Motorshow: a Mars Red Golf I GTI from 1979 and a Brilliant Black Golf I GTI from 1983 in the original rally patina. Continue reading

RESTON, Va. (December 16, 2025) – Volkswagen of America, Inc., is proud to announce that Car and Driver magazine has named both the Golf GTI and the Golf R to its prestigious “10Best” list for 2026. This is the 20^th time that the GTI has been awarded the honor and the fifth time for the Golf R. Continue reading