Category: Lexus (Page 2 of 3)

NEW YORK (May 9, 2025) – Lexus is taking part in this year’s NYCxDESIGN Festival (May 15–21), supporting the 2025 edition of Design Pavilion, New York’s premier public design exhibition. Opening tomorrow through May 19 at Hudson Yards Public Square and Gardens, Lexus Ambiance is an immersive, interactive installation produced by the luxury automotive brand and presented by NYCxDESIGN. The experience consists of Lexus’ cutting-edge design, interactive elements, and the spectral visual artwork of Australian artist Nick Thomm. Continue reading

SHANGHAI (April 23, 2025) – The all-new 2026 Lexus ES was unveiled at the Shanghai International Automobile Industry Exhibition today, introducing an eighth generation of the global luxury sedan. Both the hybrid and the first ES battery electric vehicle (BEVs) models will be offered in a line-up that will also include front- and all-wheel drive options. Continue reading

NEW YORK (April 17, 2025) – Lexus has opened the doors to Curated by Lexus, a pop-up showroom in New York City that brings the brand’s inspired design, relentless innovation, and uninhibited performance to life. Situated in the heart of the Meatpacking District, Curated by Lexus invites guests to “Experience Amazing” with its display of luxury vehicles alongside works from local artists. Continue reading

PLANO, Texas (January 28, 2025) – Lexus and the World Surf League (WSL) today announce an expanded multi-year partnership. As part of the new agreement, Lexus will serve as title partner for five marquee League events in 2025:  the WSL Awards,  Pipe Pro, Trestle Pro, US Open of Surfing, and WSL Finals. Continue reading

PLANO, Texas (January 16, 2025) – After a decade on the market and more than a combined 90,000 units sold across 62 countries and regions, the Lexus RC and RC F will officially be discontinued at the conclusion of this model year. Offering consumers one last taste of their exhilarating performance and unparalleled grace, the RC and RC F will cross the proverbial finish line in harmony as 2025 comes to a close. Continue reading

PLANO, Texas and MIAMI, Fla. (December 4, 2024) – Today, Lexus unveils Liminal Cycles, a multisensory and responsive installation created in collaboration with Bratislava-based research and design studio Crafting Plastics. Presented in partnership with the Institute of Contemporary Art, Miami (ICA Miami), the installation embodies Lexus’ exploration of material innovation, responsive technology and personalization, drawing inspiration from the Lexus LF-ZC (Lexus Future Zero Catalyst) Battery Electric Vehicle (BEV) concept car. Continue reading

PLANO, Texas (November 8, 2024) – On the eve of the Los Angeles premiere of Universal Pictures’ spectacular new cinematic event, “Wicked,” Lexus is pulling back the curtain on two character-themed wrapped vehicles inspired by the film’s iconic witches of Oz. The striking Elphaba TX and elegant Glinda TX each embody their namesake’s unique personalities while offering expansive third-row seating, enchanting technology, and magically spacious cargo.

The “Wicked” vehicles will make their world debut on the premiere’s green carpet of the legendary Dorothy Chandler Pavilion on Saturday, Nov. 9. Universal Pictures’ “Wicked” soars into theaters November 22, 2024. Continue reading

PLANO, Texas (Oct. 21, 2024) – “Wicked” fans, get ready to “Experience OZmazing.”  Universal Pictures’ spectacular new cinematic event, “Wicked,” based on the beloved Broadway musical phenomenon about the untold story of the witches of Oz, soars into theaters this holiday season, and Lexus is along for the ride. Today, Lexus partners with Universal’s “Wicked,” debuting a 360-degree marketing campaign with a co-branded, 30-second custom spot featuring the 2024 Lexus TX. Continue reading

PEBBLE BEACH, Calif. (August 13, 2024) – With the bustling energy of Monterey Car Week as a backdrop, Lexus celebrates its 35-year heritage at the brand’s Pebble Beach activation space (Pebble Beach Golf Links®, 3rd Fairway – off Palmero Way) with iconic vehicles on display and a look into the future. From the 1990 Lexus LS 400 that launched the brand, to its most recent future concepts (LF-ZC and LF-ZL) that debuted at the inaugural Japan Mobility Show 2023, attendees will experience the evolution of Lexus over time. Continue reading