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The New All-Electric MINI Aceman: Big Car Room in a Mini Package

MUNICH (April 24, 2024) – Creative use of space – reinterpreted: MINI celebrates the premiere of the first crossover model for the premium small car segment. The new MINI Aceman combines compact exterior dimensions with as much room as possible for occupants and an all-electric drive. The result is a contemporary interpretation of classic Mini inventor Sir Alec Issigonis’ underlying vision: maximum utilization of space with a minimum footprint combined with a modern drive concept. The progressive design of the new MINI Aceman provides space for five comfortable seats within a vehicle length of just over four metres. MINI draws on innovative technologies to enhance the interior with an immersive digital user experience, while the MINI Aceman’s all-electric drive gives a fresh boost to the characteristic MINI go-kart feeling. Combined with modern assistance systems and hallmark design, traditional brand values pave the way for an all-electric MINI future. Continue reading

Swedish Artist Karin Westman Creates Art Car-inspired Work at Market Art Fair

MUNICH/SWEDEN (April 23, 2024) – For the second year in a row, electric BMW cars dressed in the work of a Nordic artist can be seen around Stockholm. During this year’s Market Art Fair, 17-19 May, the BMW cars designed by Swedish artist Karin Westman will be used to drive guests to and from the fair. The idea for the initiative comes from the global BMW Art Car project, where famous artists have been applying their artworks on cars since 1975. For the second time, a Nordic artist has been selected and given the freedom to express their art on the BMW cars that will be used as shuttle cars during the days of the exhibition. Continue reading

Porsche Celebrates Fashion’s Biggest Night with an All-Star Lineup

ATLANTA (April 23, 2024) – The timeless designs of Porsche have appealed to fashionistas since the brand’s inception. To launch its second all-electric vehicle, the Macan, Porsche will kick off an all-star celebration of fashion and design at Soho House New York on 9th Ave on fashion’s biggest night, Monday May 6th. Hosted by actor Barry Keoghan, the evening will include a live musical performance by British singer and songwriter RAYE. Continue reading

Rolls-Royce Unveils ‘Spirit of Expression’ Bespoke Commissions Ahead of Auto China 2024

GOODWOOD, U.K. (April 22, 2024) – Rolls-Royce Motor Cars is proud to unveil ‘Spirit of Expression’ – three magnificent Bespoke commissions of Ghost Extended, Phantom Extended and Spectre, the first-ever creations to emerge from the Private Office Shanghai, opened last year. These striking Bespoke creations will make their public debut at the 18th Beijing International Automotive Exhibition (Auto China 2024), commencing on Thursday 25 April. Continue reading

Mercedes-AMG Debuts New Flagship GT 63 S E PERFORMANCE During F1® Chinese Gran Prix

AFFALTERBACH/SHANGHAI (April 20, 2024) – On the sidelines of the Formula 1® weekend in Shanghai, Mercedes-AMG unveils the new flagship of the AMG GT Coupe portfolio – the 2025 AMG GT 63 S E PERFORMANCE – expected to arrive at U.S. dealerships in late 2024. The extremely powerful E PERFORMANCE hybrid drive featuring a Handcrafted AMG 4.0L V8 biturbo engine at the front and an electric motor on the rear axle delivers lightning-fast response and consistent power delivery. Innovative motorsport technologies inspired by those proven in the Mercedes-AMG PETRONAS F1 Team’s hybrid race cars forms the basis of the unique driving experience with exhilarating performance and outstanding driving dynamics. Continue reading

Volkswagen Workers in Chattanooga Vote in Favor of Union Representation

CHATTANOOGA, Tenn. (April 19,2024)  Volkswagen Chattanooga workers voted in favor of union representation in their workplace this week. The vote was administered through a democratic, secret ballot vote overseen by the National Labor Relations Board (NLRB).

A total of 3,613 votes were cast, which is 83.5 percent of employees who were eligible to vote, in the April 17-19 election. 

Two thousand six hundred twenty-eight (2,628) votes, or 73 percent, were cast “Yes” for representation by the United Auto Workers (UAW).

Nine hundred eighty-five (985) votes, or 27 percent, were cast “No” against representation by the UAW.

We will await certification of the results by the NLRB.

Volkswagen thanks its Chattanooga workers for voting in this election.

Automobili Lamborghini Presents Huracán Sterrato All-Terrain Ad Personam Special Series

SANT’AGATA BOLOGNESE (April 19, 2024) – Automobili Lamborghini presents a limited edition ‘All Terrain’ Ad Personam special series of the Huracán Sterrato at Italy’s prestigious Milan Design Week. The 12 cars, with exclusive liveries developed by Lamborghini’s Ad Personam studio in conjunction with its Centro Stile, are inspired by four different terrains to which the Huracán Sterrato especially lends its talents: snow, sand, off-beat tracks, and the earthiness of arid deserts. Continue reading

BMW Individual Special Paint Finishes Capture the Spirit of Coachella 2024

MUNICH/INDIO, Calif. (April 19, 2024) – Bursting with color, fizzing with energy and overflowing with confidence: the exhilarating atmosphere of the Coachella Valley Music & Arts Festival in California and the spectacular landscape and architecture of the Coachella Valley provide the ideal setting in which to showcase the unique design of the BMW XM to stunning effect. With its dynamic lines, expansive surfaces, muscular proportions and sharp edges, the first electrified high-performance model from BMW M GmbH exudes presence and confidence. And the visually impactful design of the Sports Activity Vehicle gains even greater intensity with the addition of exclusive BMW Individual special paint finishes. Continue reading

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